I like to solve problems with storytelling, imaginative design, by subverting expectations, and with ice cream.

I spent the last 6 years of my career on the brand team and as the Head of Social at Cash App, growing our channels from 7,000 to 6 million+, in addition to founding Cash by Cash App, our lifestyle product business.

As a creative entrepreneur, I’ve founded a viral dessert festival, a matcha pop-up, a clothing brand, and many many more side projects and experiments.

Previously, I worked as a creative director and designer for brands like Condé Nast and SoulCycle to startups like MindBodyGreen, Avochato and Soma Water.